Propaganda Catchphrases
New Media in Art 18-35 Response
When reading this section I thought about whether artists like Marcel Duchamp or Joseph Beuys would have garnered so much acclaim or been so influential if they had created their art at any other time. It seems to me that their art hit some kind of cultural sweet spot to be able to start a movement and inspire so many others at the time. I think this phenomenon is so interesting to me because it's almost as if the physical art is less important than the timing of the art, and the cultural implications thereof. I also think that this explains why it it so difficult for many people today to appreciate or understand this kind of art, and why its often met with dismissal or ridicule. I also noticed in the reading many examples of hypermediacy, such as John Cage's musical compositions, that included sounds such as pounding on the wood of a piano, making the listener aware of the medium. (P. 24) This focus on the medium seems highly prevalent in fluxus art, especially in the case ...
What I'm getting from these is the theme of conformity, or "join us or else." I think that the middle phrase draws out the most from that idea.
ReplyDeleteI like the last slogan the best. The middle phrase seems a bit long-winded, while the bottom and top ones get straight to the point. Depending on the visuals in the poster, I think the top one could work well too, but the last slogan has more of an emotional argument.
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